• Jan 9

    re-brandingEver wonder why marketing executives and their staff are some of the most pampered people in a business especially with larger ones? Well, they are after all the face of the company, responsible for the image the company projects along with top management and the legal department they serve up the company to the consumer. They get perks and have very much an easy life to compensate for the long working hours they are given to come up with the best ideas ever, brainstorming for days on end as they work on the company’s image as they launch a new product or repackage old ones that have withstood the test of time. Re-branding is good for it makes things a bit spicier for the consumer though they know they are dealing with the same products.
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